Economics
Straight answer
Divide your fixed monthly costs by the margin each box leaves after its own per-box costs. A store adding mailbox service to an existing location often has few new fixed costs, so break-even can arrive with a modest number of boxes. A dedicated new location carrying rent and staff needs considerably more.
Checked September 3, 2026
Fixed costs are the same whether you have five boxes or five hundred. Per-box costs appear only when a customer signs up, so they come out of that customer's plan price.
Margin per box is plan price minus per-box costs. Action fees, if priced to cover their own labor, add to that margin rather than subtracting from it.
At typical independent-store plan prices of $15 to $50 per box, a store with a few hundred dollars of new fixed costs breaks even in the tens of boxes, and a store carrying full rent needs a hundred or more.
| Monthly fixed costs | Margin per box after per-box costs | Boxes to break even |
|---|---|---|
| $500 (existing store, spare counter space) | $20 | 25 |
| $1,500 (existing store, part-time staff hours) | $25 | 60 |
| $3,000 (dedicated location, rent and staff) | $30 | 100 |
The point of the table is the shape, not the figures. Fixed costs set how many boxes you need; margin per box sets how fast each new customer closes the gap. Both are within your control.
Innbocks charges a flat per-customer platform fee, so it sits on the per-box side of the ledger rather than adding to your fixed costs. It scales with revenue.
A fixed monthly subscription is a cost you carry at zero boxes. A per-customer fee is not; it only exists once a paying customer exists, and it is a known fraction of that customer's plan price. Networks that take a per-mailbox amount plus a percentage of collected revenue also scale, but on the revenue side rather than the cost side, which changes what each box is worth to you.
Innbocks pricing
A flat platform fee per active customer, no revenue share, payments to your own Stripe account.
Raise margin per box or cut fixed costs. Higher average plan price, business accounts, and action fees do the first; using space and staff you already pay for does the second.
The ROI calculator takes your box count, plan price, and costs and shows the month the numbers cross.